Recent Posts
News about the Rustock takedown
- laura
- Mar 29, 2011
Spam levels plummeted 2 weeks ago as the Rustock botnet was beheaded. Reports have been trickling out in the press about the takedown, about the botnet and about the team responsible.
Rustock Takedown Analysis at The Register
Brian Krebs’ intitial report of the takedown
Taking down botnets from a Microsoft attorney
Spam Network Shut Down at the Wall Street Journal
Global Spam Levels Graph from Symantec
Spammers, eh?
- laura
- Mar 25, 2011
From my inbox, missed by the spamfilter:
Do you know people who have worked a lot or could not find a job for a long time and suddenly began to earn well, gain valuable items and look better?
Read More
We can reveal to you their secret.
Anyone who bought a diploma from us raised their standard of living in half!
Our diplomas are verified and credible. We offer expert help in selection of the right option and a short waiting time.
Don’t look at other – DO YOUR OWN SUCCESS!
—–
+ 1 – 646 – 555 – 1212
—–
We need your infarmation:
1) Your Name
2) Your Country
3) Telephone No. with a code of country if you are outside USA
Do Not Reply to this Email.
We do not reply to text inquiries, and our server will reject all response traffic.
We apologize for any inconvenience this may have caused you.
This is not a spam
If you don’t want to receive this message to your e-mail, call this number and refuse it – spell your e-mail
Holomaxx v. MSFT and Yahoo
- laura
- Mar 24, 2011
I mentioned way back in January that Yahoo had filed a motion to dismiss the case against Holomaxx. Microsoft filed a motion to dismiss around that time, although I didn’t mention it here.
And, of course, Holomaxx filed a motion in opposition in both the Microsoft case and the Yahoo case. Nothing terribly interesting here, about what you’d expect to read.
On March 11 the judge ruled on both motions to dismiss and in both cases ruled that the case was dismissed. He did, however, give leave for the complaints to be amended in the future.
As I expected the Judge agreed that MSFT and Yahoo have protection under the CDA. First, the court made it clear that providers are allowed wide leeway in determining what is objectionable to their customers.
Letters to the abuse desk
- laura
- Mar 24, 2011
Ben over at Mailchimp has shared some of the mail that comes into the mailchimp abuse desk. It’s a post well worth a read.
One of the things that leaped out at me during that post is that the positive emails highlight how much the Mailchimp delivery and compliance people help their users get good delivery. They’re not just saying “you can’t do that” because they’re mean or they want to make life more difficult for their users. They are saying no because what the user wants to do is a bad idea.
I also appreciated the letter from the customer who had to tell Mailchimp that management had decided to not take Mailchimp’s advice. This is something that happens to me sometimes. Clients agree with my recommendations but management decides that they’re not going to implement them. It can be difficult to watch, particularly when I then see how much that company is struggling with blocks or see them show up on some of the big spam lists. But, it’s also part and parcel of the job. Not everyone, no matter how effectively I make my cases, will take my advice.
Getting it so wrong
- laura
- Mar 22, 2011
One of the things I notice is when vendors send me badly formatted emails. There’s one vendor of ours that gets it so wrong I find it offensive to receive their mails. Not only have they not managed to invoice or process payments correctly for months, but their billing emails come to me with one of the ugliest From: lines I’ve ever seen.
Now, I’ve seen Dave Crocker’s lectures on email address. I believe that technically this is a legal From: address. But, seriously? I’m amazed they ever get mail delivered.
“COMPANY <Firstname.Lastname”@company.com
Yes, I changed the name to protect the stupid.
I tried to reply to the email address and my mail client tells me “this does not appear to be a valid email address.” Well, no. No it doesn’t. But let’s try anyway.
And there’s the bounce. “Invalid address!!!”.
This vendor is sending out invoices with totally broken From: address. I wonder how many of their customers are not getting an actual invoice from them?
But, being the helpful person I am, I actually mailed the person and pointed out that their From: address was horribly broken and may be negatively impacting their delivery. I’m not expecting an answer, but at least I have done my good deed for the day.
As part of the deployment process of any new email system you should check to make sure the address is correct and people can reply to it. That single test “reply to mail” would have identified this problem 5 months ago and not taken one of their recipients to point it out to them.
Thank you, Fred!
- laura
- Mar 22, 2011
I am honored and humbled to be called out as a Goddess of Email Deliverability by Fred Tabsharani in his recent deliverability.com post. He has named and lauded people I am proud to call colleagues and friends. Thank you, Fred.
Read MoreSORBS Progress
- steve
- Mar 21, 2011
A little bird tells me that GFI have resolved their primary blocking issue on SORBS problems. If all goes well I’d expect their infrastructure and policies to improve significantly over the next few months. We’ll wait and see whether the data quality begins to improve after that.
Read MoreEmail without filters
- steve
- Mar 18, 2011
… or Find the False Positive.
Anyone sending a lot of email has complained about spam filters and false positives at some point. But most people haven’t run a mailbox with no spam filters in front of it in recent years, so don’t have much of a feel for what an unfiltered mailbox looks like, how important filters are and how difficult their job is.
I run no transaction level filters in front of my mailbox, just content filters that route mail to one of several inboxes or a junk folder, so if I want to I can look at what unfiltered email looks like. I took data from all mail that was sent to me yesterday, and put it in a format that really shows the problem filters face and especially the difficulty of spotting which mail in the junk folder is a false positive.
An inbox with no filters looks like this.
Running a spam filter against it, simply categorizing each email as spam (pink) or not-spam (green) looks like this.

Even with the messages categorized as spam vs not-spam it’s hard to work out which messages are important and which aren’t, let alone where the false positives might be.
If I sort the categories by hand you get this – where you can see that out of 1200 or so mails about three quarters were spam. Of the three false positives two were bulk email that I didn’t care that I didn’t receive and only one was email that I considered important.
Industry Jargon
- steve
- Mar 17, 2011
I have a new laptop, so I’m having to teach the spellchecker some words it doesn’t know.
deliverability, unsubscription, MAAWG, DKIM, epending, ESP, smarthost, return-path …
There sure are a lot of words in the email business that outsiders might not recognize or understand.
It's Wednesday – do you know where your sales staff are?
- steve
- Mar 16, 2011
I received an email yesterday with the subject “Please confirm your lunch reservation”. It didn’t look like a typical spam subject line, but wasn’t from anywhere I recognized.
I take a look.
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