Upcoming webinar on Gmail and inbox signals

I’m thrilled to announce I’m sitting down at the beginning of April to talk about inboxing in 2026.

Register Now!

Dymtro and I will be discussing a wide range of factors that influence where emails are delivered. Of course we’ll be touching on all the signals we know about, including authentication, sender reputation, sending patterns and user behavior.

Then we’ll talk about design and trust elements that affect filters and human perception, including things like BIMI.

We’ll also work through a 90 day plan for improving your deliverability, list health and reputation.

Looking forward to seeing you April 1.

Recent Writings and Events

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Conferences and Pac Man

On the emailgeeks slack channel someone asked for advice about going to conferences. There were lots of great suggestions. I threw in the Pac Man Rule and realised a lot of folks haven’t heard of it before.

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Upcoming events

Next month I’ll be in London for the Email Innovations Summit. This will be an updated version of what you need to know to talk with technical folks.
In early December I’ll be doing a DMA webinar discussing the subscription bombings. That’s still in the works.
I’m looking at some events for next year. I am planning on being at M3AAWG in San Francisco in February.
I’m looking at others, too. What are your favorite events?

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Recent Writings and Events

I don’t know about you, but we’re more than 6 weeks into 2026 and I can’t figure out where all the time has gone. It’s been a much busier January than I’m used to. I’ve been working on a lot, including a project I’ve been trying to get off the ground for a while. I’m really excited it’s finally taking shape and I hope to be able to share it with folks in the next month or so.

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