I’m seeing some questions about TLS and Gmail. Folks are seeing a correlation between sending without TLS and the mail going to bulk.
Has anyone seen this? Are you sending mail with TLS and can’t get to the inbox? Or are you sending mail without TLS and getting to the inbox?
Inquiring minds and all that.
Most retailers have realized that sending unsolicited email is bad for their overall deliverability. Still, the idea they can send mail to people who never heard of them is seductive.
Enter affiliate email. That magical place where companies hire an agency, or a contractor, or some other third party to send email advertising their new product. Their mail and company reputation is protected because they aren’t sending the messages. Even better, affiliates assure their customers that the mail is opt-in. I’m sure some of them even believe it.
The reality is a little different from what affiliates and their customers want to believe.
The answer is almost certainly yes, but there are definitely cases where it the answer is no.
Read MoreI wear a number of hats and have a lot of different email addresses. I like to keep the different email addresses separate from each other, “don’t cross the streams” as it were.