Laura's Speaking Events early 2016

My speaking schedule is coming together for Q1 and Q2 this year.
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Email Evolution Conference. March 30 – April 1. New Orleans, LA. I’ll be participating on the “All You Ever Wanted to Know about Deliverability (But Were Afraid to Ask)” panel Friday Morning. The other panelists are Chris Arrendale, Alyssa Nahatis and Matthew Vernhout. This panel should be quite a bit of fun, as we all know each other and have collaborated in the past. I’m looking forward to it. Come prepared with questions!
Salesforce Connections. May 10 – 12. Atlanta, GA. Another panel on deliverability, this time with Mickey Chandler from SFMC and Melinda Plemel from ReturnPath. We’ll each bet giving our 3 best tips to improve deliverability and then be taking questions from the audience. We have all been around a long time, in fact Mickey used to work for me at MAPS back in 2000. We’re all ready to answer those questions you’ve always had but never known who to ask.
Email Innovations Summit. May 17 – 19. Las Vegas, NV.  Not a panel! I’ll be speaking about the technical things happening around email that will affect sending, marketing and deliverability. If you ever wanted to know how to talk to the technical folks this is the session to come to. I’ll be explaining some of the terminology and teaching attendees what they need to care about and what they just need to know exists. Register with my code (SPKATK) and save 15%.

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Email Innovations Summit in May 2016

I’ve been accepted as a speaker for the Email Innovations Summit in Las Vegas in May. This is a conference hosted by the folks behind the Only Influencers group and should be a great way to meet some of the leading minds in email marketing.
I’ll be speaking on some of the things I see changing in the email space and how that will affect email marketing as a whole. I think it will be great fun and look forward to meeting many of my OI colleagues.

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Thanks for the great session

I had a great time answering questions at the 2015 All About eMail Virtual Conference & Expo today. Thanks so much to everyone who participated and asked questions. They were great and I’m sorry we didn’t have more time.
I did get some questions on twitter (@wise_laura) afterwards. One was about an example I gave to explain how filters are complex. There have been rumors going around recently that Gmail is filtering mail with more than 3 URLs in it. Let me just say right now THIS IS NOT TRUE emails with more than 3 URLs in them are being delivered just fine to Gmail.
There is a situation involving the number (and type) of URLs that I think are a useful example of the filter complexity happening at some places, like Gmail. I started working on it, but don’t quite have time to finish it today, but will keep working on and it should go up in the next day or so.
Thanks again to everyone who joined the session. You asked some great questions and I had fun answering them.
 

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Insight 2015 and upcoming talks

In about an hour I will be heading down to Monterey to give a talk at the MessageSystems Insight 2015 conference.
I really wanted to go to the whole conference, as I’ve heard great things about previous ones. It just didn’t work with my schedule. I’ll be around this afternoon and tomorrow morning, though. So if you’re there, do drop by and say Hi!
If you’re not at Insight, but are interested in hearing me speak, you can join us on November 12 at the 2015 All About eMail Virtual Conference & Expo. Ken Magill will be interviewing me about email and delivery. The session is also very open to audience questions, so come with some of your own.

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