Related Posts
Followup to EEC spamming
- laura
- May 13, 2008
Ken has a followup to his article last week about the EEC spamming.
Read MoreMore on spamfiltering feedback
- laura
- May 6, 2008
Al wrote a post commenting on my post from last Thursday on spamfilters talking to senders who are being filtered. I think his take on it is close to mine. I would point out that Google has a pretty opaque system and no feedback to senders, but a lot of people seem to think their filters are accurate and do a good job.
Overall, I think there is room for discussion and feedback between senders and recipients, but on both sides the goal needs to be improving the enduser experience.
Results based email marketing
- laura
- Sep 5, 2008
Two articles showed up in my RSS feed in the last 24 articles that touched on different aspects of the same issue. Senders should improve their email marketing program even when they are working well.
Stephanie Miller over at ReturnPath addresses the lost revenue from current programs.