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Project Omnivore

Ben at Mailchimp has posted some information about Project Omnivore. This is a predictive system that not only predicts potential abuse, but can also be used to predict poor campaigns. Steve and I had a chance to see Omnivore in action when we were in Atlanta last fall, and were impressed by the accuracy for bad stuff. It seems, however, that Omnivore is useful to predict good behaviour as well.

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Delivery case study

Mailchimp published a case study looking at a customer moving from sending in house to using Mailchimp.

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ESPs being targeted

There has been an ongoing, concerted attack against ESPs recently. Today ReturnPath published some of what is known about the attack.

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