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MAAWG: Sender Best Practices

The MAAWG Sender Subcommittee has published a Sender Best Current Practices document.
This document details what the current best practices in the sending industry are. Summarized the document says:

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Relevance: don't underestimate it, measure it.

Ken Magill has an article today about a new service from e-Dialog called the Relevancy Trajectory. This product

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Marketing and Delivery blogs

Mark Brownlow links to a number of marketing and delivery blogs over at his website. Different perspectives and different thoughts will give you the tools to create the best email marketing campaign for your business.

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