Blocklists and standards

I received a comment this morning on my post about e360 v. Spamhaus, which I think brings up a point that deserves a post of it’s own. Skinny says:

If spamhaus can create their own list of what Spam is or isn’t, Then what is to stop us applying this rule in the real world. A joy rider can carry a mission statement declaring that in his terms car theft is ok (a over the top compression but does give the idea).

First off, I do not agree that what happens online is somehow not real. Sure, on the Internet no one knows you’re a dog, but the Internet is real. It is a place where people meet, form communities, interact, make purchases, play, work, research and hundreds of other things. I’ve personally made connections over the Internet that have resulted in a lot of real world things, including friendships, jobs and job offers, this company and even my marriage.
Secondly, I think his analogy is flawed. In my opinion, Spamhaus is not in the position of the joy rider. Rather, they are more like the private security company hired by a group of people to patrol an area and interrupt joy riders as they are stealing cars. The security company has no authority to create laws and cannot arrest or detain someone who might be a criminal. Their job is as a presence and deterrence. They enforce the standards of the communities using their services.
Of course, my analogy is not completely accurate, either. Spamhaus does set standards for what IP addresses they list. Companies that use Spamhaus, and other blocklists, endorse those standards when they use the blocklist. Spamhaus’ users trust Spamhaus’ judgment on what IP addresses are sending spam. If Spamhaus or other blocklists do not exhibit good judgement and are too aggressive in their listings, then receiver sites will not use them.
Spamhaus has set their standards for listing as “unsolicited bulk email.” Their userbase clearly supports this standard, if the SBL started blocking email that users wanted, then people would stop using the SBL. If people stop using the SBL, then it loses the ability create standards.

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They’re not blocking you because they hate you.

Really. They’re blocking you because you’re doing something that is triggering their blocking mechanisms.
This has happened over and over and over again. Some political or activist website sends out an email that gets blocked by some large ISP and the political site turns it into a giant crisis that means the ISP hates them or is trying to shut them up or is trying to silence their message.
Except that’s not what is going on. The folks at the large ISPs who handle blocking and incoming mail are incredibly smart and conscientious . They take their jobs seriously. They, both personally and corporately, want their customers (the end recipients) to receive the email they want. Additionally, they do not want to deliver mail that the recipients did not ask to receive.
In almost no cases is the block a particular activist site encounters a result of the ISP not liking the content of the email. If an activist site is being blocked it’s due to complaints or reputation or something that ISPs measure and block on. Some person at the ISP didn’t read your email, decide they didn’t like what you had to say and then block that email. That email was blocked because something related to that email triggered the thresholds for blocking.
Of course, as with everything online, there are caveats. In this case it’s that the above statements really only hold true for large ISPs in free countries. There are some countries in the world that do block email based on content, and that is dictated by the government. Likewise, some small ISPs will block based on the guy in charge not liking the email.
Generally, though, if an activist site is being blocked by a large ISP in the US or other free countries it is because their mailings are somehow not complying with that ISPs standards. Instead of starting an email campaign or blog campaign to shame the ISP for suppressing speech, it is much more productive to actually contact the ISP in question and find out what went wrong.

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More on Truthout

Ken Magill comments on the reaction of truthout.org to being blocked by AOL and Hotmail.
I do agree with Al, if both AOL and Hotmail are blocking your email, then you’re doing something wrong.

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